The Quiz Funnel Formula
With Kylie
the partner program 2021
The Quiz Funnel Formula is for course creators and membership owners promoted through a 5 Day Free Bootcamp on Facebook.
I’m looking for partners to help me promote the 5 day training to their audience and then earn a 15% commission ($450) on anyone that then goes on to enrol in the full program.
about the quiz funnel formula
The Quiz Funnel Formula includes 6 comprehensive modules covering all the elements that go into creating a high converting quiz with some ‘done for you‘ services added in for good measure to ensure success.
The full program includes live training, a full quiz review, Voxer accountability, done for you tech and traffic, and access to experts in Pinterest, Facebook Ads, Organic Traffic Generation and Sales Pages.
Why a Quiz Funnel?
Building an audience used to be simple. You could create a valuable download, & you’d get leads. Good ones too.
Your cost per lead (CPL) on Facebook was relatively low & conversions were high.
THEN IT ALL CHANGED…
✔️ Now we’re bombarded with offers…literally all the time
✔️ Our audience are savvy & don’t just give you their email
✔️ Attention spans are short and every minute counts
✔️ Just because it’s free doesn’t mean they’ll subscribe
Hence, the reason why I encourage EVERYONE to take this opportunity to create something that actually works and build a high converting quiz funnel, but with my help.
Why a Quiz Funnel?
Building an audience used to be simple. You could create a valuable download, & you’d get leads. Good ones too.
Your cost per lead (CPL) on Facebook was relatively low & conversions were high.
THEN IT ALL CHANGED…
✔️ Now we’re bombarded with offers…literally all the time
✔️ Our audience are savvy & don’t just give you their email
✔️ Attention spans are short and every minute counts
✔️ Just because it’s free doesn’t mean they’ll subscribe
Hence, the reason why I encourage EVERYONE to take this opportunity to create something that actually works and build a high converting quiz funnel, but with my help.
how will the launch work?
To promote the Quiz Funnel Formula I’m hosting a 5 Day Quiz Funnel Bootcamp training on Facebook. All partners will receive their own registration page so we can track all attendees and allocate any enrolments accordingly to each partner.
Over 5 days attendees will learn exactly how to drive traffic to their online course or membership using a high converting quiz.
Here’s what they’ll learn…
✔️ The quickest and easiest way to create a quiz that generates leads on autopilot
✔️ How to choose a quiz topic that converts like crazy with a clickable headline
✔️ How to scale your quiz to get more leads that are ready to invest in your course
✔️ Where to market your quiz for free and get high quality leads through your funnel
✔️The secret conversion strategy that turns lurkers into buyers.
AND SO MUCH MORE…
THE KEY DATES
1-12 of November: Promo via social and email
12-14 of November: Pre-Bootcamp Warm Up
15-19 of November: 5 Day Boot Camp Training
20-24 of November: 5 Day Sales Period
partner requirements
Promote the 5 Day Quiz Funnel Bootcamp to your audience via social media and email using your personalised registration link.
WHY
QUIZZES
WORK
SO
MUCH
BETTER
THAN
PDFS
They’re Interactive & Fun
Attention spans are short so you need to get people’s attention AND keep it. That’s where quizzes do such a good job. Interactive content beats passive PDFs hands down every time.
There is BIG Viral Potential
Quizzes are highly shareable. People love to share their results on social media giving you access to a wider audience of like minded people
You Can Be Ultra Specific
Most of us have a diverse audience at different stages and trying to speak to all of them is hard. What other lead magnet lets you impart information that is relevant and specific to the person reading it, rather than it simply being a generic PDF.
Conversion Rates Are Insane
According to BuzzSumo 82% of users will complete a quiz if they see it on social.
Your Audience Learn Something About Themselves
As humans we have a thirst for self-knowledge. When your quiz asks a question you know your audience has, that’s clickable, that’s where the magic is.
Segmentation is Easy
Through your quiz questions you’ll learn what your audience struggles with, their fears, their desires, their hopes allowing you to send them very targeted marketing that speaks to them directly.
Gives YOU The Expert Crown
When you give value and provide a quick win in your results followed up with more of the same in your emails you become the expert in your field
Your host...
I’m Kylie Lang…Quiz Funnel Strategist and Course Creator. And for the last 13 years I’ve been an online educator and started creating courses at the very beginning of the digital revolution. And in 2020 I created my 20th course. The irony of that isn’t lost on me.
I discovered the power of quizzes back in 2015 when getting leads organically through Google started to become harder.
Selling out my courses was no longer as easy as it once was and I had to have a plan for driving traffic that wasn’t just relying on people searching on Google.
Within 3 months of creating my first quiz our leads had increased by 700%. It was insane.
And that was before I’d learnt how to segment my leads and do very targeted marketing with the results. Before I’d started sending emails that spoke directly to the pain points each of my quiz takers had.
Last year alone one of my quizzes generated 14,000 leads at a cost per lead of just 10 cents.
Now I’m helping others to have the same results so they too can have sell out launches and build their email list on autopilot.
Quizzes have changed the trajectory of my business. I no longer worry about getting enrolments or filling my launches with buyers instead of freebie hunters.
Why? Because I’m nurturing my audience and delivering value through my quiz funnel email campaign. It’s a rinse and repeat system that once created, and of course tested, will continue to run over and over again.